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平常心帮助人找到事物的本源",[523,586,587],{},[505,588,589],{},"我的很多\"简单\"的结论是花了很长很长时间得出来的，千万别以为我是一眼就看出来了。不过，\"平常心\"可以帮助人去找到事物的本源。\n——2010-03-22",[501,591,592],{"id":592},"实战案例",[505,594,595,598],{},[509,596,597],{},"步步高的\"足够的最小发展速度\"","：2003年北大总裁班演讲中，段永平用企业发展速度来具体诠释平常心。他举例说，如果为了高速发展而做损害未来的事，前三年赚了6000万但第四年赔了5000万，股东不会高兴。相反，每年稳健增长虽然总量少些但更健康。他强调\"我们不追求一个所谓的高速发展，我们追求的是健康的良性的长久的发展\"。",[505,600,601,604,605,608],{},[509,602,603],{},"投资上的平常心","：段永平在2007年与",[509,606,607],{},"巴菲特","共进午餐后的专访中说：\"做投资要承担很多风险的，不管花多少钱都要承担风险，但是我不冒险，我们追求更健康，更长久，这不是'保守'，而是更健康，是平常心的概念。\"",[505,610,611,614],{},[509,612,613],{},"高尔夫球的比喻","：段永平多次用打高尔夫来解释平常心。2016年浙大专访中他说：\"一杆打得远、打得近都没关系，一杆打得好、打得差也没关系，要有平常心，一杆一杆地打。\"他指出很多人做企业也是这样，一单亏了就想下一单冒更大的险弥补，结果将企业做死。",[501,616,617],{"id":617},"常见误解",[505,619,620],{},[509,621,622],{},"误解一：\"平常心就是保守\"",[505,624,625],{},"段永平明确反对这种说法。他在2007年专访中强调，平常心不等于保守，而是追求\"更健康、更长久\"。",[505,627,628],{},[509,629,630],{},"误解二：\"平常心很容易做到\"",[505,632,633],{},"马云曾说\"平常心其实就是不平常心，因为平常人很难有平常心\"。段永平对此表示认同，并说：\"可能还需要时间吧？我花二十年悟明白的东西也许你需要悟十五年，如果你悟的话。\"（2019-09-16）",[505,635,636],{},[509,637,638],{},"误解三：\"平常心意味着不进取\"",[505,640,641,642,645,646,648],{},"段永平将平常心与",[518,643,145],{"href":644},"\u002Fjinquxin","并列为",[518,647,5],{"href":520},"的组成部分，两者并不矛盾。在北大演讲中被问到企业如何在进取心和平常心之间平衡时，他用\"足够的最小发展速度\"来回答——既要发展（进取心），也要安全（平常心）。",[501,650,651],{"id":651},"思想演变",[532,653,655],{"id":654},"_1990年代五心合一的朴素表达","1990年代：五心合一的朴素表达",[505,657,512,658,660,661,663,664,666,667,666,670,666,673,676],{},[509,659,515],{},"讲话中，平常心是",[518,662,5],{"href":520},"五个组成部分之一（平常心、",[518,665,145],{"href":644},"、",[518,668,150],{"href":669},"\u002Fnaixin",[518,671,154],{"href":672},"\u002Fzerenxin",[518,674,158],{"href":675},"\u002Faixin","）。这一时期平常心主要指不浮躁、不急功近利、踏实做事。段永平用职业运动员的比喻来阐述：企业要像运动员一样通过日积月累和刻苦训练逐渐提升。",[532,678,680],{"id":679},"_2000年代与企业经营深度结合","2000年代：与企业经营深度结合",[505,682,683],{},"2000年《经营者》杂志专访中，平常心已成为段永平经营哲学的核心概念之一。2001年《世界经理人文摘》专访中，他将平常心与创新联系起来：\"我们并没有说是赞成或反对创新那么简单，我们讲的是平常心。\"2003年北大演讲中以\"平常心决定成功\"为主题，系统阐述了平常心对企业的意义。",[532,685,687,688,690],{"id":686},"_2010年代与本分融为一体","2010年代：与",[518,689,5],{"href":520},"融为一体",[505,692,693,694,696,697,699],{},"2013年段永平将平常心定义为\"回到原点思考的心态\"。2016年浙大专访中进一步明确：\"本分就是要",[518,695,15],{"href":566},"和",[518,698,19],{"href":570},"，平常心就是想我们当年为什么要做这个，我们有没有走偏？\"平常心从一种心态上升为一种认知方法论。",[532,701,703],{"id":702},"_2020年代定义为理性与长期主义","2020年代：定义为理性与长期主义",[505,705,706,707,709],{},"2025年与王石对谈中，段永平给出了最精确的定义：平常心 = 理性 = 想长远 = ",[518,708,174],{"href":538},"。这是一个自洽的逻辑闭环，标志着平常心概念的最终成熟。",[501,711,712],{"id":712},"原话引用",[523,714,715],{},[505,716,717],{},"让我们用平常心去迎接新的世纪的到来吧。\n——1999年 步步高讲话",[523,719,720],{},[505,721,722],{},"平常心、进取心、耐心、责任心和爱心形成了我们企业的本分，它是我们企业走到今天这一步的基本点。\n——1999年 步步高讲话",[523,724,725],{},[505,726,727],{},"我特别推崇\"平常心\"，这不仅在经营企业，在做任何事情时都特别重要。比如，在企业中，经常有各种各样的诱惑围绕着你，面对这些诱惑就需要平常心。\n——1999年 人民大学问答",[523,729,730],{},[505,731,732],{},"所谓的平常心跟本分也有点相像，就是做事情要比较理性。根据我对中国文化的理解，我认为在我们的文化里面，\"好大喜功\"和\"急功近利\"的成分特别严重，这个是我个人坚决反对的。\n——2003年 北大总裁班演讲",[523,734,735],{},[505,736,737],{},"做企业也是这样，很多人在犯了一次错误后不能正确地总结经验，然后又犯了第二次、第三次错误，一次比一次更严重。所以我觉得要冷静地，用平常心去对待失败和挫折，将错误带来的损失降到最小。\n——2003年 北大总裁班演讲",[523,739,740],{},[505,741,742],{},"我们追求更健康，更长久，这不是\"保守\"，而是更健康，是平常心的概念。\n——2007年 与巴菲特共进午餐后网易专访",[523,744,745],{},[505,746,747],{},"本分就是要做对的事情和要把事情做对。平常心就是回到事物本源的心态，也就是要努力认清什么是对的事情，认清事物的本质。\n——2019-09-23",[523,749,750],{},[505,751,752],{},"你看我们一直讲本分、诚信、用户导向，我们的东西其实都很大白话的。我们的愿景叫做更健康更长久，不健康不长久的事不做，就是很平常心的东西。\n——2025年 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